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We Make Your Own Emoji App – Here’s Why (and it’s probably not what you think)

<strong>After 30 years emojis are still clutch</strong>.  Type in <em>emoji/emojis/emoticon/emoticons or smileys</em> in Topappcharts.com and you’ll see tons of apps flooding the top rankings.

Apple originally introduced emoticons with iOS 4 after a huge number of requests from Japan, and emojis instantly became a classic.  Now Apple has unveiled a whole new set of emoticons that have already captured the user’s attention and are making serious money.

<blockquote><span style=”font-size: 14pt;”><em>Fun Fact:  57% of messengers would rather tell a “crush” their true feelings with emoticons rather than – gasp – words. <strong>– Yahoo </strong></em></span></blockquote>

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<strong> Guilty 🙁

I hate to say it, but I’m definitely guilty of using emoticons.  Probably more than I should.  Whether it’s after a couple beers, or talking to a developer halfway across the globe, emojis somehow make their way into my conversations.

Sometimes I feel like my IM chats NEED an emoticon.  Other times I’m offended when someone DOESN’T include an emoji.

<em>Why is this person being such an asshole?</em>  Add a smiley to the text and we’re best buds.

We’ve all seen emoji apps on the Top Charts, but is it possible to make money in this competitive category?  The answer is:


Emojis aren’t going anywhere.  In fact, Apple added more emoticons with iOS 8.3, and you can damn well guarantee we’re going to see some new funky emoji apps murder the Top Charts in the years to come.

Now decades later, emojis are a common method of communication which means<strong> millions of dollars in app revenue.</strong>

Apple released 300 new emoticons with iOS 8.3.  The big news is the emoji diversity.  Now there are 5 new alternate skin colors that can be used.

Apple took it a step further with gender diversity, more national flags, and updated electronic emojis.  No more VHS cassette and fax machines from the 80s. Now we can text with modern tech devices.

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There is nothing really new with emoji apps.  The functionality is exactly what the user wants.  <strong>Plain and simple.</strong>  Emoji apps dominate the Apple algorithm by following 3 rules:

1.  Ease of Use

2.  Speedy Mobility

3.  User Retention

All you need to do is conquer these Big 3, and you’re off to the races!

Emoji apps are meant to be opened and closed quickly.  Users probably only spend less than 10 seconds in the app itself.  So you ask:  <strong>How do developers keep high user retention?</strong>

The answer is:  You have to be creative and know your audience.  And it’s easier than you think.

<span style=”color: #000000; font-size: 14pt;”>Many business owners are yet to recognize the huge potential benefits of mobile applications in terms of boosting productivity, efficiency, competitive edge and user experience.Contact us for advice and to help you get started!</span>

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